Get quality leads faster with google ads
Google is the world’s largest search engine and receives billions of searches every day
Do you need google Ads?
For some, yes
If you solve household or business problems like a tradesman, you should focus your marketing efforts on Google Ads. For most local service businesses, Google search will generate 3x more leads than Facebook. Why?
Social media ads are reaching people with a possible INTEREST, but not necessarily INTENT to engage with your services. Whereas those searching for specific solutions on search, are people who have INTENT to engage with your services.
Google is the yellow pages of the 21st century. 93% of online experiences start with search!
46% of all Google searches are local, 18% of which lead to purchase.
Yes, only 20% of Australians click on Google ads, with 60% of all web traffic going to the top 3 organically ranked websites. For any business, your long-term solution is SEO. However, 20% of thousands of local searches for your service every month from people with an INTENT to purchase, is still a must-have investment for most local service providers, particularly if you are just starting out.
Our recommended vendors will partner with you to not just develop your ads and keyword strategy but help you to convert those leads to actual calls or messages. They will help you optimise your website and google my business listing to ensure you are getting the most out of your investment with Google Ads.
Qld Govt Adapt Grant Round 2 Opens 1st July 2020
A Few helpful tips
Small to Medium Sized Businesses
We Can Help
We partner with a variety of google ad managers, from single operators to full-service agencies. Australia -wide. Regardless of your budget or growth objectives, we can find the right partner for you and your business. Specialisations include:
–> Trade, professional and personal services
–> Hospitality & tourism
Keyword Strategy, Ad Set Creation, Test & Optimise, Review & Report
How it works
After you speak with one of our marketing brokers we will provide you with a personalised proposal, with a few options for your review and approval.
Our providers will ask you to complete an induction form. Your marketing broker, at your request, at no charge to you, can be made available for the kick-off meeting. The provider will partner with you on keyword strategy, ad creation and ad spend. Every month review and optimise the campaign to improve your return on investment.
A Case Study
J K Plumbing
Jason and Alicia of JK Plumbing had a simple request, they wanted more phone calls. They had built their business on Jason’s reputation of workmanship, service and professionalism. Almost all of their work since starting came from referrals.
All of sudden, the phone stopped ringing like it use too. New entrants in the market offering lower prices meant they needed to look at new ways to generate leads. Lead generation websites like hi-pages and service seeking were proving very experience and time intensive, with many leads choosing lowest price over quality. They needed leads, and needed them fast.
Seamless Team Support
Our marketing broker connected JK Plumbing with a specialist in Google Ads for tradesman. The campaign was set up based on their unique needs. Alicia was only available to take calls 2 days a week, so the ads ran just on those days.
Over two months, with just a $500 ad spend, resulted in
Alicia and Jason were also trained on how to self-manage their Google Ads campaign, on their phone. This allowed them to refocus their spend on ads and start to set aside funds for larger opportunities, such as: